Caster Central

Caster Central is an authorized distributor for the Colson Group, the world's largest caster manufacturer, supplying industrial casters and wheels across brands including Colson, Albion, Jarvis, Pemco, and Shepherd. Rixson Labs designed, developed, and continues to maintain their online platform, built to handle a large technical catalog and support real B2B buyers.

Challenge & Solution

This was not a simple retail store. The client needed a platform capable of presenting thousands of industrial products, each with detailed technical specifications, load ratings, and CAD model access. Buyers often arrive knowing exactly what they need or needing help matching a replacement part, so the site had to make complex product data easy to search, filter, and understand, while performing reliably at scale.

We built a custom web application designed around technical B2B buying. The platform organizes an extensive product catalog with detailed specifications and structured categories, making it straightforward for buyers to find the right part quickly. We focused on fast search and filtering, clear product data presentation, and a stable architecture that handles a large catalog without slowing down. We continue to maintain and support the platform, keeping it secure, fast, and aligned with the client's growing product range.

Final Result

Caster Central launched to a polished, responsive experience that reflects the client's brand and works smoothly across devices - the kind of Custom Web App work Rixson Labs delivers on every engagement.